How to build a successful entertainment centre?
Whether you plan to rent or purchase a building for your entertainment centre the size of your building is crucial depending on which activities you plan to offer your future customers.
If you plan to offer fun climbing you should aim for a height of at least 6,4 metres, as when it comes to trampolines or ninja, you should rather aim for a large floorspace.
It is also important to reflect the location of your entertainment centre, are there enough potential customers living closeby? However, due to the nature of your business, it drives footfall and becomes a leisure destination, especially when combined with onsite refreshments and facilities for groups, team building activities and parties.
This being said, to make your entertainment centre a successful one, it is important to think about the customer experience you would like to offer. You will need to provide a range of facilities in addition to the main activity area, including a reception area, toilets, changing rooms and lockers.
A proper café or vending arrangement is important for both for those who participate in the different activities you offer as well as the spectators. And, if managed correctly, this can be an excellent stream of revenue and make your customers stay longer.
Finally, you should consider putting effort on recruiting the right people to join your staff. We recommend that you employ high-energy, enthusiastic and customer-focused staff first and foremost, as the specific skills needed to run an entertainment centre can be taught.